About Indexable: Forged in San Francisco. Built for the Agentic Web.
Our founding team members have led organic growth at Google, Facebook, Uber, Zendesk, and Williams-Sonoma — scaling programs to $100M+ in revenue.
Where We Started
Our founding team members spent over a decade inside the world's most demanding organic growth programs. We built and scaled SEO at enterprise level — not as consultants, but as in-house leaders accountable for revenue.
At Zendesk, we scaled organic to $120M ARR. At Uber, we built the SEO function from $300K to $40M monthly revenue. At Williams-Sonoma, we led global teams across the US, EMEA, and APAC. We know what it takes to build organic growth programs that boards care about.
What We Learned
The best SEO programs are not built on tactics. They are built on content strategy and topical authority. We learned that sustainable organic growth comes from understanding what your audience needs to know — and building the definitive resource for it.
We also learned that SEO is the sum of all its parts. Technical SEO without content strategy is wasted effort. Content without technical foundation never gets indexed. Link building without quality content is throwing money away. Every function has to work in parallel.
Why We Built This
After managing SEO teams of 10+ specialists across technical, content, analytics, and outreach functions, we saw a gap. The best SEO work requires coordinated expertise across multiple disciplines — but most companies cannot afford or retain that talent.
We asked ourselves: What if we could encode everything we learned into AI agents? Not tools that require SEO expertise to operate, but agents that already have that expertise built in.
So we built them.
The Engineering Pivot
Our founding team members brought something unusual to this problem: engineering backgrounds combined with SEO expertise.
We did not just define features and hand them to developers. We built Cora X1, an AI-native website platform from vision to production. We wrote PRDs, worked with engineering teams, and shipped products. We understand both the strategic and technical sides of building AI systems.
This is why our agents are different. They were designed by people who understand SEO strategy at the deepest level — and who also know how to build AI systems that actually work.
The Vision: The Agentic Web
We believe the web is entering a new era. Search is evolving from retrieval to conversation. AI agents will become the primary way users interact with information. The websites that thrive will be the ones built for this new paradigm — semantic, structured, and optimized for both human readers and AI systems.
We are building the infrastructure for this future. The 10-agent team. Cora X1 for AI-native websites. AI Visibility Tracking. Everything a brand needs to succeed in the age of AI search.
Content Strategy & Topical Authority
Our founding team members developed content strategy frameworks used across enterprise brands.
Topic Clustering
Building interconnected content ecosystems that establish authority across entire subject domains.
Content Modeling
Structuring content for reuse across channels and formats, maximizing reach from every asset.
Editorial Governance
Systems that maintain quality and consistency at scale, from style guides to approval workflows.
Topical Authority Mapping
Identifying and filling gaps in topic coverage to build comprehensive domain expertise.
We did not learn these from blog posts. We developed them through trial, failure, and iteration at companies where mistakes cost millions.
More about our team and mission coming soon.
Make AI SEO Agents Your Unfair Advantage
The strategies that drove $100M+ in organic revenue are encoded in our 10 agents. Put them to work for your brand.